Positioning for the Future: 2001 to Present

Big Picture

Strengthening the company from the inside out becomes key to Bartlett & West’s continued success. Emphasis is placed on balancing internal and external focus; it is recognized that internal strengthening makes external strategic elements stronger. Bartlett & West staffers take part in an all-employee effort to determine the firm’s purpose and identify its core values…which serves as a rudder to keep everyone on course through challenging times.

Milestones

• The company reorganizes to a matrix-style, client-oriented business structure.
• Strengthening internal communication becomes a main priority for the firm.
• Service. The Bartlett & West Way. is implemented and promoted.
• Open discussion of management succession and leadership development becomes the norm.

Lessons Learned

Our people are our success. They provide the talent, experience and drive that allow Bartlett & West to fulfill its purpose: To lead our communities to a better tomorrow.

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